Press Releases
Protocols for Life Scientists Available on the iPhone App Store
MADISON, WISCONSIN (April 7, 2009)

Screen capture of table of contents from Promega Protocols and Applications Guide as viewed on an iPhone™ or iPod Touch®.
Life Scientists can now access protocols at the bench on
their iPhone™ or iPod® Touch using the
Promega Protocols and
Applications Guide (P&A Guide). Available on the App Store,
the Promega App provides a comprehensive selection of
step-by-step protocols across a range of molecular and cell
biology applications, and features illustrations, animations
of key techniques and cellular events, and regular content
updates. Much of the information provided is useful and
applicable to scientists whether or not they are using
Promega products.
The Protocols and Applications Guide has served as a general
reference tool for scientists since 1989. An online version
has been available since 2004 and is a highly popular
resource on the Promega web site. Today, some of the most
popular chapters are PCR Applications, DNA Purification,
Protein Expression, and Cloning. Online, thousands of
downloads of various chapters of the guide occur each month
around the world.
With availability on the iPhone™ and iPod® Touch, the
P&A
Guide content continues to keep pace with the evolution of
information delivery in today’s world. To that end, Promega
will continue to explore dynamic delivery methods that
strive to meet or exceed the expectations of the scientific
community and offer rich and specific information whenever
and wherever it is needed.
About Promega
Promega Corporation is a leader in
providing innovative solutions and technical support to the life
sciences industry. The company's 2,000 products enable
scientists worldwide to advance their knowledge in genomics,
proteomics, cellular analysis, molecular diagnostics and human
identification. Founded in 1978, the company is headquartered in
Madison, WI, USA with branches in 14 countries and over 50
global distributors. For more information about Promega, visit
www.promega.com
iPod is a trademark of Apple Inc.,
registered in the U.S. and other countries.
iPhone is a trademark of Apple Inc.
These pages contain communications on Promega product releases and corporate activities. For additional new product information, see the new products page or the specific product or application area.
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